Citroën “Shocks” the Market: Basalt Arrives for R$ 89,990 and Becomes the Cheapest SUV Coupe in Brazil

Artigo atualizado em 20 de July de 2026 por João Daniel

With an aggressive pricing strategy, the French brand is attacking the SUV segment and putting rivals like the VW Nivus and Fiat Fastback in check.

Citroën has just shaken up the Brazilian automotive industry. With the official launch of BasaltWith the launch of the third installment in the C-Cubed project, the manufacturer not only completed its triad of affordable models but also established a new benchmark for competitiveness: the model arrives in stores with a starting price of… R$ 89,990, a value that puts it below many popular 1.0 naturally aspirated cars.

The End of “Luxury Pricing” for Coupe SUVs?

Until now, the Coupé design (with its gently sloping roofline at the rear) was restricted to premium models or top-of-the-range versions. By launching the Basalt with versions starting at prices below six figures, Citroën is targeting an audience that wants… Style and trunk volume (470 liters) 

The Versions That Are Driving Searches

Interest in basalt has skyrocketed due to its diverse configurations:

1. Basalt Feel (1.0 Firefly Engine): The entry-level option, focused on very low maintenance and fuel consumption costs, is ideal for urban use.
2. Basalt Turbo 200: Equipped with the acclaimed 1.0 Turbo engine from Stellantis (130 hp), the same one used in the Fiat Pulse and Fastback, combining performance and efficiency.
3. First Edition: A limited edition series with an exclusive design to mark the launch, focused on those seeking the maximum number of standard features.

Why is this move strategic for Stellantis?

The strategy behind Basalt is clear: to fill the space that other brands have abandoned. While competitors are raising the prices of their product portfolios, Citroën is using the Stellantis group’s modular platform to reduce production costs and offer a vehicle with a modern look at “entry-level” prices.

What to expect on the streets?

With its raised suspension and the brand’s characteristic comfort, the Basalt promises to be the choice for families who need space but don’t want to compromise on a visually appealing car. The model is manufactured in Porto Real (RJ), which ensures easier logistics for parts and services in the national market.